Is Facebook about to do everything?? According to the media it is...

Honestly - the journos of the world seem to think that Facebook is like a giant alien race trying to take over the Earth, like in this Guardian article about Facebook here where they think the whole IPO was a conspiracy

The rumours abound of what Facebook will do next.... Make a mobile phone, buy Opera the Browser company and replace Instagram with Facebook Camera - oh they actually are doing the last one...

I know that Facebook does push to innovate on a startlingly regular basis and not always with much thought of their user's sensibilities and aversion to change. I always find it ironic that the newest of innovations, once it reaches critical mass, is subject to the usual human rubbish of not wanting to change anything about it...


To listen to all the blow ups in the news around in the last week or two since the Facebook IPO, you would think that this was the biggest thing to ever happen in the history of everything, not just a fancy pants sharing site going public...

The site can only remain relevant while it innovates and I think will only achieve its true advertising potential when ads can be served and tracked as part of a regular campaign. The adverts on there can achieve startling ROI for brands in terms of sales figures and can, if done properly, create real engagement with the current fans/consumers and drive incremental growth through driving new consumers as well. However, some advertisers are not seeing the value - cue GM's pull of its $10m advertising spend on Facebook recently.

Facebook is a powerful tool for sharing and increasingly for advertisers, but it is hardly the Decepticons... so please can the media stop overhyping and getting far too overexcited about a company going about normal company things like trying to expand and make money!!

They may be a bit dubious on the privacy front etc but they never promised to be Google and "not be evil" - we shouldn't assume that digital/internet companies have the ideal outlook on being good online citizens...

Pod Living and the freedom to think

Sometimes I would just love to go and live with seriously great wifi in a cabin in the middle of nowhere. Today is one of those days...

The closest I have come to this was living in a house I called the Pod in Battersea. It was round, looked like it had been built by hobbits and was a little bit like living in a space station. It wasn't in the middle of nowhere, but it was pretty interesting.

There are so many cool pod type houses out there but here are a few of my favourites!


FinCube - Damn Cool Looking.

 The Fincube by Berlin's Studio Aisslinger

This new housing is modular, sustainable and transportable. The low energy house, named ‘Fincube’, is comprised of thin horizontal “ledges” of locally grown wood that wrap the slightly bulging form.
The Fincube is installed on four columns whose height is adjusted to the topographic conditions. The elevation of the plot underlines the cubic form of the construction. Access is made available via a staircase.

With the use of natural materials such as wood, stone, and glass, and with low-energy construction techniques and minimum soil sealing, Fincube meets sustainable construction methods.Organized in a helical structure, the entrance area blends into a generous open kitchen, with an adjacent living space and a bedroom around the corner.


1938 Mountain Pod Recreated

A futuristic mountain pod - or the Refuge Barrel (Refuge Tonneau), as it was originally called- designed by Charlotte Perriand in 1938 has been authentically reconstructed by Cassina. Originally created as a refuge for climbers in the Alps the dodecahedral pod, has an aluminum exterior and a fir wooden interior. Purposely designed to be both lightweight and sturdy, the prefab structure sits on stilts which provide good stability, even on the roughest and steep terrain.

 Underwater Living with H20ME
I am totally obsessed with the idea of an underwater house and think it would be the best thing ever!

The world’s first undersea residence has 3600 square feet of uncompromising elegance situated in 40 feet of crystal clear water surrounded by a magnificent coral reef, where the ever changing view is fascinating and absolutely unique.

Your H2OME is in Belize, in a protected private lagoon connected to land by your private pier. Floating above and accessed by elevator is a cluster of floating buildings, including a warm water outdoor spa, the central entrance lounge, docking space for a yacht and an enclosed building for your Triton submarine as well as space for a wide array of water toys.

And, let’s not forget the floating helicopter landing pad!














Finally the fantastic Archipod

Have you ever seen anything cooler? I so want one for my son when he is older....

The Archipod is a prefabricated red cedar shingle-clad insulated structure that opens with a gullwing door. The spherical unit is complete with a built in ergonomic desk, drawers , porthole windows and skylight and is wired with dimmable lights, an electric heater, outlets, a phone line and even a smoke alarm!

The ‘Pod’ is primarily suited to use as a garden office, but could easily be adapted to anything you choose: Playroom, Studio, Hobby Room, Meditation/ Quiet Room, Outside entertaining/Dining Room, Tree House!